In addition to appealing to my inner Beavis, this a really super-clever ad concept for Kellogg's All-Bran cereal.
TrackBackAny cereal that wants its brand presence to follow me into the crapper is a cereal that no longer desires my patronage. I mean, damn. Why go with the big, expensive stickers when they could just print up some toilet paper with "It would have been easier with our cereal in there" on each sheet? Yeesh.
Posted by: Robust McManlyPants at March 8, 2006 09:21 PMMcManlypants you have the mind of a marketing genius. Or at least a Subgenius. "Market to em where they can't move!" I've seen these sorts of ads called "captive audience" ads.
Posted by: KJ at March 10, 2006 10:32 AM